Global Shopping, Local Prices: The "Buy For Me" Experience

An automated personal shopping platform designed to bypass international price discrepancies and maximize tax-free savings

High Barriers to Cross-Border Retail

Market research revealed a significant demand in Israel for Turkish retail (e.g., Zara), where identical products are often 50% cheaper but difficult to obtain. Users faced three major hurdles:

Logistical Complexity: International shipping and customs forms are intimidating and costly for casual shoppers.
Tax Uncertainty: Unpredictable duties often negate the savings of shopping abroad.
Fragmented Orders: High shipping costs for individual items from different stores.

The Solution: A Personal Shopper in Your Pocket

I designed the "Buy For Me" app to act as a bridge between international buyers and Turkish markets. The core product experience revolves around:

URL-to-Cart Automation: Users simply paste a product URL and describes which size/color etc. they want; the app crawls the data to build the order automatically.
The "Tax-Free" Tracker: A real-time calculator that tracks total costs against the destination country’s tax-free threshold, helping users maximize savings without triggering duties.
Seamless Checkout: Integrated Stripe for secure international payments, covering the product, shipping, and service fees in one click.

High Barriers to Cross-Border Retail

Market research revealed a significant demand in Israel for Turkish retail (e.g., Zara), where identical products are often 50% cheaper but difficult to obtain. Users faced three major hurdles:

Logistical Complexity: International shipping and customs forms are intimidating and costly for casual shoppers.
Tax Uncertainty: Unpredictable duties often negate the savings of shopping abroad.
Fragmented Orders: High shipping costs for individual items from different stores.

The Solution: A Personal Shopper in Your Pocket

I designed the "Buy For Me" app to act as a bridge between international buyers and Turkish markets. The core product experience revolves around:

URL-to-Cart Automation: Users simply paste a product URL and describes which size/color etc. they want; the app crawls the data to build the order automatically.
The "Tax-Free" Tracker: A real-time calculator that tracks total costs against the destination country’s tax-free threshold, helping users maximize savings without triggering duties.
Seamless Checkout: Integrated Stripe for secure international payments, covering the product, shipping, and service fees in one click.

Designing for "Set and Forget"

The project required balancing complex logistics with a simple, "magic" user experience:

Data Extraction UX: I focused on making the transition from a retail website to our app feel seamless, ensuring the crawler captured and presented product info accurately.
Financial Engine Design: Developed the logic for the "Tax-Free Limit" buffer, providing visual cues to users when they were approaching their country's import tax ceiling.
Service Design: Coordinated the hand-off between the digital interface and the physical "Bringist" personal shoppers who purchase, consolidate, and ship the items.

Premium Brands at Half the Cost

By automating the "expert" knowledge required for international shopping, we achieved:

Market Product-Market Fit: Successfully launched the Turkey-to-Israel corridor, giving users access to high-quality brands at a 50% discount.
Reduced Friction: Converted a multi-step manual process (research, customs, separate shipping) into a single, consolidated 10-minute shopping session.
Optimized Savings: The tax-tracking feature significantly reduced "sticker shock" from unexpected customs fees, increasing user trust and repeat orders.